When it comes to connecting with your target audience, why waste time simply sending out direct mail pieces without a real plan? It’s like trying to hit the bullseye when you’re blindfolded. Using a process known as ‘predictive modelling’, Donor Science Consulting refines raw donor data to construct a clear picture of who your best donors are. This allows you to target your donors with far greater accuracy and likelihood of success. By doing so, the return on investment for charities is dramatically increased.