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Donor Science Consulting

Donor Science Consulting

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Sample Page

This is an example page. It’s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this: Hi there! I’m a bike messenger […]

July 8, 2022 By admin

How to Win Campaigns and Influence People

Intro Every non-profit has to do it.  Select or segment the right donors for the right purpose at the right time.  You want to have the best chance at getting good results and not have to waste time and money in the process. This blog post will go through two methods of doing this, RFM

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January 5, 2022 By admin

Reflections of a Data Nerd on Business Development

It's a new year, and I'm feeling the need to reflect on my past business development progress.  When I started my business in 2017, I seriously thought that in order to get business all I had to do was mail people, email people, and call people - cold contacts, in other words. Many months and

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October 5, 2021 By admin

Lessons I’ve Learned Making 2 Online Dashboards

Intro Hands down, the biggest and most beneficial challenges I've taken on in my business has been when I was contracted by 2 different organizations to create interactive online fundraising campaign dashboards. Simply put, a dashboard is a method of displaying summary information to the viewer

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March 14, 2021 By admin

Canadian Donor Dashboard – 2020 Edition

Recently, Statistics Canada posted their yearly update to their lovely dataset: "Summary of charitable donors". I really like it, because it gives you a stark perspective on the state of trackable charitable giving in Canada. I've been following it yearly and used this year's update to refresh a

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February 7, 2021 By admin

#GivingTuesday tweets that got noticed vs those that didn’t

Introduction Go on Twitter and search up the #GivingTuesday hashtag and you'll find a never-ending torrent of tweets by non-profits trying to get the attention of digital passersby. Given how jam-packed the market is, and how short peoples’ attention spans are on Twitter, if there’s anything a

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January 27, 2021 By admin

2020: The year a wrecking ball came for Canada’s federal political parties

This is a story about fundraising, told with the benefit of open data from Elections Canada. As you probably guessed, it's also a story motivated by COVID-19. As we know, the pandemic had its early roots in late 2019, but didn't become a major public concern in Canada until early 2020. Before

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January 15, 2021 By admin

Dashboard Exploration of Charitable Giving and Presence of Children

I think it's pretty much axiomatic that kids are expensive! However, how does that affect charitable giving? That's the topic of this post. I was able to find an interesting dataset from Statistics Canada which was created based on charitable giving data from 2013 (I know, I know. It's quite old

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October 19, 2020 By admin

You might be a major gift prospect if…

Apologies for invoking Jeff Foxworthy, but I assure you the rest of my blog post is quite serious! Over the course of my career, I've done a lot of major gift prospect models.  After doing enough of them, I've noticed some commonalities in terms of the key question of what information you can use

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