This mining produces a different kind of gold – answers. This free-form process of deep data diving provides answers to specific strategic questions your organization is trying to solve for or answer. Tailored for each question and client, this data mining provides you direction and quantitative answers.
Data mining is frequently the most interesting type of work we do. We often find answers to questions the client didn’t even know they had. Presented with lots of data visualization, the information is presented in an easily accessible and useable format.
Find out which donors responded best to your last major campaign, how often you should be soliciting donors to get the most out of them with the least attrition, what keywords were used in your most successful campaigns, or whatever burning question you currently have.