Donor Science

Canadian Donor Dashboard – 2020 Edition

Recently, Statistics Canada posted their yearly update to their lovely dataset: “Summary of charitable donors”. I really like it, because it gives you a stark perspective on the state of trackable charitable giving in Canada. I’ve been following it yearly and used this year’s update to refresh a dashboard that allows you to explore yearly trends in […]

Continue Reading

#GivingTuesday tweets that got noticed vs those that didn’t

Introduction Go on Twitter and search up the #GivingTuesday hashtag and you’ll find a never-ending torrent of tweets by non-profits trying to get the attention of digital passersby. Given how jam-packed the market is, and how short peoples’ attention spans are on Twitter, if there’s anything a non-profit can do to get even ONE like, […]

Continue Reading

2020: The year a wrecking ball came for Canada’s federal political parties

This is a story about fundraising, told with the benefit of open data from Elections Canada. As you probably guessed, it’s also a story motivated by COVID-19. As we know, the pandemic had its early roots in late 2019, but didn’t become a major public concern in Canada until early 2020. Before that, our federal political […]

Continue Reading

Dashboard Exploration of Charitable Giving and Presence of Children

I think it’s pretty much axiomatic that kids are expensive! However, how does that affect charitable giving? That’s the topic of this post. I was able to find an interesting dataset from Statistics Canada which was created based on charitable giving data from 2013 (I know, I know. It’s quite old at this point!). They […]

Continue Reading

You might be a major gift prospect if…

Apologies for invoking Jeff Foxworthy, but I assure you the rest of my blog post is quite serious! Over the course of my career, I’ve done a lot of major gift prospect models.  After doing enough of them, I’ve noticed some commonalities in terms of the key question of what information you can use to […]

Continue Reading

Digital Roundtable on Prospect Research: Resources and Helpful Discussion Points

Today I had a really fun time hosting a digital roundtable on Prospect Research with a bunch of really bright professionals.  During the spoken panel discussion, there was also a lively chat conversation as well!  I wanted to provide a listing of what I thought were helpful resources and discussion points from that chat for […]

Continue Reading